The 1959 Broadway musical Gypsy was based on the memoir of Gypsy Rose Lee, a burlesque entertainer known for, among other things, her striptease act. The show was turned into a movie and one of the numbers that I loved in the movie was the song, “You Gotta Have A Gimmick.” Three strippers tell Louise that you don’t need talent to be a stripper. What you need is a gimmick. “You gotta get a gimmick if you want to get ahead.” https://www.youtube.com/watch?v=fkO4Ae2gPsQ

Human history is ripe with people in pursuit of the magick bullet or quick fix that will solve all of their problems and, if God is really good, make them rich as well, with as little effort as possible. The human desire to get rich quick has evidently been with us since at least biblical times. Proverbs 13:11 as quoted in the New American Standard Bible says, “Wealth obtained from nothing dwindles, But one who gathers by labor increases it.” So this human drive has been with us for quite some time.

I started thinking about gimmicks again while I was watching the recent documentary about WeWork on Hulu. Social media and technology are the latest scheme that is supposed to make us rich quickly and deliver us to the Promised Land. Tech was supposed to help us pull out of the Great Recession. WeWork defined itself as a co-working community that was created for small businesses, entrepreneurs and freelancers with the idea that people in that communal community would almost be forced to help one another and in so doing, not only rebel against the office culture of the 80s and 90s but change the way people work and redefine success. Their words, not mine. Kind of a tall order given the research that shows open offices actually decrease creativity and productivity.

Now don’t get me wrong. I have been in WeWork and like it, the free kombucha kegs on every floor notwithstanding. The short and dirty version of the story is the venture capital people saw it as a way to make a lot of money quick, threw enormous amounts of money at the company, all of which was mismanaged and, like they say, the rest is history. My point is, instead of slow steady grow and planning, they went for the quick and easy, all in the name of changing the world and lots of money. Now, while the argument can be made that a few tech companies have changed the word, Apple, Google, FB, etc., the overwhelming majority of companies have not. And, how many app developers in WeWork spaces do we really need or can the world absorb?

Also, we are told, that Millennials want a calling, not just a job or a career. Here is the thing. You are called to a calling, you don’t go out and find it. It will find you, come to you, and not let you go. I had a friend years ago who used to go to Become a Shaman School. In the course of a few weekends or whatever the training timeframe was, you were taught to be a shaman. I think not. Wikipedia defines Shamanism as “a religious practice that involves a practitioner who is believed to interact with a spirit world through altered states of consciousness, such as trance. The goal of this is usually to direct these spirits or spiritual energies into the physical world, for healing or another purpose.” Shamans are thought to not only be able to see beyond the veils but to walk between the veils that separate different levels of reality. I am not doubting shamanism at all. I am doubting you’ll learn that level of enlightenment over a few weekends. And if you are to be a shaman, you will be called and you will know it. And the preparation will take years and will not be a day at the beach. No path of spiritual development is.

Want instant relationship? Swipe right and find true love. Do the personality test and get matched to your soulmate. Gay guys love what I call the Pre-husband Interview. The checklist that they run somebody through before they even go on a date. Do you like - this movie, this kind of food, this music or recording artist, this sport, this hobby, this video games. Do they have the right answers about friends, family, politics, kids, religion, places they want to travel and can they cook? If it all checks out, now we can go on a date. The fly in that ointment is that first you must do the hard work of developing a relationship with yourself.

Our politics have become a shrine to dogma and talking points. Lots of righteous blame and anger on both sides. But no matter how many times Bernie says, “If you have to steal an election to win it, you are a coward,” true as that is, it won’t fix the voter suppression and gerrymandering that has become commonplace.

Want to be healthy? All you’ve got to do is eat spirulina plankton and radishes. Want to be spiritual? Become vegan, even though veganism is a diet not a spiritual path. Want to avoid disease? Take Vitamin D and your problems will be solved. Groupon tells me true health will be mine when I have my vagina steamed.

The ATSs – the applicant tracking systems – that reject 75% of job applicants, supposedly because they don’t contain the right words. But there is not a National Resume Bureau from which to get the list of the “right” words. And nobody wants to do the hard work of actually having to read a resume.

The endless apps that we must have that are supposed to conduct and manage our lives for us. The apps that keep track of how long each individual egg has been in your smart refrigerator. Coloring book apps for your phone in case you don’t have enough else to do. How about the human to animal translator app? How about one of the apps that measures how high in the air you can throw you phone? Then there is the app that lets you stream your conversations and crowdsource them by bringing a group of your friends or strangers along to listen in and assist you. If you don’t know what to say on a date, a meeting, or any other situation – just let some other people help you.

Love, relationships, the environment, politics, work, spiritual development, personal development – becoming authentic, being a good person - raising children, education, and more are all substantive, complex, complicated subjects. They all need serious attention with intention to move forward with them. Contrary to the most earnest human desire for the magic bullet, the gimmick that will fix it all instantaneously, there is no such thing. The only way out is through. We are here to learn. Life and learning is a process. We must do the long, slow steady work it takes in any area of life to see and produce substantive results. So the next time you have a desire to start flipping houses, remembering the Great Recession. The next time somebody tells you the way become enlightened is sell everything and move to Machu Picchu, remember you don’t speak Spanish. The next time you think, “Yeah, that’s the ticket,” please know that it probably isn’t the ticket to anywhere you actually want to go.

Living Skills offers positive psychology counseling, spiritual counseling, and life coaching services in Atlanta, and online. We are sensitive to the needs of the LGBT community. Sessions available by Skype. Please email us at livingskillsinc@gmail.com or visit www.livingskills.pro. Podcast: “The Problem with Humans” now available on Apple Podcasts, Buzzsprout, Google Podcast, Amazon Music, and Spotify, Overcast, Castro, Castbox, and Podfriend, as well as on my site. Follow us on Twitter - @livingskillsinc